Your Responsibilities:
Regional Marketing Manager is defined as a business owner to plan, direct, and control business and marketing efforts for responsible product line – connectivity & Broadcast.

Involving with market research and PL developing, manufacturing, sales&distribution, promotion, and business analysis and forecasting. It requires high problem solving, analytical, presentation, communication, and leadership skills, as well as the ability to work well in a team.

1. Budget Fulfilment
   a)Responsible for budgeting & forecasting achievement for owned product lines.
   b)To direct allocation activities.
   c)To involve only when critical issue/compensation happens.
   
2. Pricing
   a)To set up pricing strategies for responding market situation.
   b)Regional ASP/quotation approval and margin management
   c)To control & respond pricing for regular requests from customers via acct sales staffs.
   
3. Business Creation/Promotion
   a)Align with Product Line direction to execute business strategies & penetration plan for local marketing activities.
   b)Prioritize regional support activities
   c)Product promotion for responsible products to focus accts and tracking design-win status.
   d)To increase the market share of responsible business in local market.
   e)Regular presentation/seminar to sales/customers/disty for product update.
   f)Base on BL product roadmap and development plan to seek new/potential opportunities and market.
   g)Increase market share of Strategic Play markets.
   
4. Channel Management (Distribution)
   a)To direct Disty to align with PL’s direction.
   b)To increase share in Disty’s sales.
   c)To help out Disty’s promotion activities.
   
5. Marketing Feedback
   a)Systematic mkt info collection, analysis, and reporting of data relevant to responsible products.
   b)Assisting PL for competitive analysis.
   c)To oversee competitor’s activities for proper action taken.
   d)New product : Market survey for opportunities/mkts.
   Relationship build up and enhancement with customers.

Your Profile:

1. Academic/Professional Qualification: Electrical Engineering bachelor degree or above
   
2. Work Experience:
   a)Minimum 5 yr professional working experience in semiconductors or related GPS/FM/BT applications and industries
   b)Minimum 2-yr FAE experience with sales/marketing experience is a plus in GPS/FM/BT
   
3. Expertise/Skills:
   a)Speaking fluent English with effective communication skills
   b)Willing to travel 2 weeks per month for various customers visits and customer meetings

If you are interested in this position, please send your resume to recruit.china@nxp.com or apply through our NXP Career Center